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Growth Marketer (Email + Conversion) πŸš€

Posted on 2020-04-16
Growth
Quick Facts:
  • Experience: Entry Level
  • Position: Full-Time
  • Location: North AmericaEurope
About the opportunity:

As most of our traffic is coming from content/SEO, we've put in place a number of lead generators (add-on's, courses, modals, email campaigns, etc.) to acquire more users. Your role is to increase conversion throughout the entire funnel so authors eventually hire professionals on our marketplace.

You will:

  • Run our email marketing strategy to increase our open/click rates. This includes our weekly newsletters, our courses (https://blog.reedsy.com/learning/) and all the reactivation email campaigns that have been designed based on user interests/origin.
  • Help us segment our audiences for every new content we create and design new email campaigns for them;
  • A/B test modals and lead magnets to increase top and mid-funnel conversion. We have published hundreds of post and receive enough traffic to make this quite fun :)
  • Create or commission new photos or designs.

#Person Specification:

  • "A/B testing" is your favorite keyword
  • Experience optimizing conversion
  • Email marketing experience
  • Experience designing segmented email funnels to qualify leads
  • Familiarity with Google Analytics and other analytics tools
  • Both very analytical and highly creative individual β€” we don't want to see boring ugly modals on the site ;)

#Bonus Points

  • Previous experience working for a marketplace and/or in a creative industry
  • A good dose of ambition, as well as a great sense of humor
  • Multilingual

#How to Apply We currently receive over 30 applications every day, so generic messages almost never get a second look.

To stand out, make sure you: 1) Do some research on Reedsy and sign up to try the product; 2) Keep it sharp, short, and get across what matters to you. There’s no benefit to filing early or writing a novel. We value great writers, so take your time with the application. We’re giving you our full attention.

About the company:

We’re here to give authors the tools and resources they need to create beautiful books. Our curated marketplace gathers the industry's best publishing professionals β€” the likes of Stephen King's designer, Neil Gaiman's editor or Walter Isaacson's publicist.

We’ve grown to a community of 500,000 authors and over 2,000 freelancers in just a few short years, while picking up a number of industry awards along the way πŸ†

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Reedsy

London, UK
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